Attracting the best talent to your Business
We’re in the middle of a pandemic and sadly there are more people entering the job market daily – but “Why am I still struggling to fill some of our vacancies?” we hear you shout. You’re not alone – many employers are reporting that they are either seeing huge amounts of applications or a severe lack of and some candidates are not showing up for interview…frustrating. Why is this and what can your business do to further prevent it from happening?
- Your Brand Story – What is your brand story and WHY should someone want to come and join your business? The pandemic has meant people have spent more time reflecting on the ‘why’ they do what they do, their purpose, and want to work for a company who aligns with their values.
- Recruitment Partner – Are you working with a recruitment agency who really understand your business? A good recruitment partner should take the time and continue to take the time to get to know your business as it evolves, understand your culture and why you do what you do. It’s not just about matching up the skills and experience but firstly finding the person who will be a good cultural fit for your business.
- In-house – You might try to deal with your recruitment in house – you’ve advertised for one Warehouse Operative and received 300 applications – how are you going to find the time to filter through these whilst ensuring the best candidate experience? Tricky. A good, reputable recruitment agency can help you manage this process for you – get in touch with Corr Recruitment to find out how we can help with this.
- Be a magnet for talent – Your business will only become a magnet for talent if potential candidates know of you and hear good things about you. The salary you offer is important of course, but the whole package and culture are just as important. What is your Corporate Social Responsibility and how can your employees get involved? Do you provide a supportive work environment? What are you competitors offering and what can you do better/differently?
You’ll also need to make sure you have a retention strategy in place to ensure you keep the right people and keep them engaged.
Knowledge is Best
- Know the market & EVP (Employee Value Proposition) – We’re navigating our way through an pandemic and there may be more candidates on the job market, but don’t be tempted to offer a package that is not what the market is offering. Doing this might deter people from applying in the first place or even if they do and they accept the job it may just be a stop gap until they find the right position in a few months time – this will cost you more in time and money in the long run. Make sure that you are offering the appropriate rewards for the type of work the individual will be doing – advertise these on your website and social media.
If you really can’t afford it and do need to reduce wages, make it clear to the candidate/s what your plan is to improve this over time and think about the other benefits you can offer to keep them fully engaged.
- Opportunity – Depending on the role and opportunity on offer you can highlight the long-term opportunities available with your company, including personal development and career progression.
Without having all of the right strategies in place to attract, recruit and retain the right people, your business could suffer.
Contact the Corr Recruitment team for more information about hiring in the current market and to discuss how we can help with your temporary and permanent recruitment needs.